Rewriting, along with copyright, forms the basis of website content. Read more about what rewriting is, its advantages, disadvantages, price and acceptability of the order.What is rewriting? The word came from English - rewriting, literally translated means "rewriting the text". In practice, rewriting is a lexical modification of the original source text. A webwriter who rewrites articles to order is called a rewriter.In school, such a literary creation is called an exposition. Copywriting is an essay. Rewriting - presentation. A professional rewrite, of course, is not a school presentation, but the meaning remains the same.The quality of a custom-written text depends on the experience and professionalism of the rewriter. Sometimes lexically modified articles outperform the original ones by an order of magnitude.Most of the articles on the Internet are devoted to practical topics: products, services, tips on choosing, descriptions of facts, and others. Their semantic content is the same: for example, in the field of describing new software products, goods, and services, the structure of the article, technical characteristics, and practical nuances are identical. The only difference is the synonyms of some words and the alternation of the list (for example, processor frequency, socket, number of cores, type of memory, and other processor characteristics). It is impossible to write an original article (copywriting) on such a topic, as well as to replace technical terms (frequency, type of memory, cache, and others) with synonyms. Therefore, the only possible option is a rewrite.At the dawn of the introduction of the Internet into the lives of ordinary users, some website owners used notorious "black CEO" methods, including technical rewriting. A technical rewrite is the replacement of every second (third, fourth) word with a synonym. The result is an unintelligible semi-delusional text with a formal uniqueness of 60-90% in words. Anyone can see examples of technical rewriting: online synonymizers are still in demand today (for doorways).Of course, such methods are unacceptable.A professional custom rewrite involves changing the source text "beyond recognition." The output is the original author's text while preserving the meaning of the source.The rewriting methods are as follows:- Deleting phrases, lists, and words that have no semantic meaning.- Removing the "water".- Replacement of direct speech.- Changing the alternation of lists, paragraphs, and sentences.- The use of synonyms of words.- Changing the structure of the article while preserving the meaning.All points except the last one are methods of "black rewrite" and are completely unacceptable. However, they are still being practiced.In all other respects, rewriting is no different from copywriting. And it's difficult to draw a fine line between these ways of composing text content, given the volume of pages indexed on the Internet with articles on various topics. Responsible gambling guides at
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